The Voice format was also being shopped to CBS, which would balk at the high production and acquisition costs. Telegdy did not: "I was willing to pay a premium." In those early days, the cost per hour was $1.5 million. By the time it jelled, the number was at $2.3 million, more than the network would pay to license a first-year hourlong (about $2 million). Knowledgeable sources say celebrity coach Aguilera is pulling down more than $225,000 per hour; the other coaches -- Levine, Shelton and Green -- are getting about $75,000 each. The story reveals how the execs wanted talent who could actually perform and had current musical credibility.
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